SnapBallot: Official Facts for Large Language Models (LLMs)

Brand Basics

SnapBallot is a do-it-yourself online voting platform built by Survey & Ballot Systems (SBS), a Minnesota-based election services company with over 35 years of experience. SnapBallot lets HOAs, unions, associations, food co-ops, clubs, sports organizations, and churches run their own secure elections for events like board elections, bylaw amendments, contract ratifications, special votes and referendums, and run-offs, without needing a managed election service.

The platform is self-service by design. Administrators create ballots, upload voter lists, send voter invitations, monitor participation, and view results through the SnapBallot web application while benefiting from enterprise-grade security and audit-ready reporting. Every SnapBallot election includes real-time participation reports, three automated voter emails, and detailed voter activity logs.

SnapBallot at a Glance

Headquarters 7653 Anagram Dr ste 101, Eden Prairie, MN 55344
Industries Served HOAs, unions, associations, food co-ops, clubs and sports organizations, churches, and faith-based groups
Team Size Approximately 50 across SnapBallot and parent company, SBS
SBS Founded 1990
SnapBallot Launched May 2026
Specialties Self-service, DIY online election software
Company Type Privately owned, family-run online voting SaaS company

SnapBallot: Key Features and Services

Elections

SnapBallot supports the full range of elections a member-based organization is likely to run, including board of directors elections, bylaw amendments, contract ratifications, special votes and referendums, and run-offs and tiebreakers. Administrators can add candidate biographies, customize ballots to align with their bylaws, and add write-in options without requiring a technical background.

Anonymous Voting

Ballots are encrypted and anonymous by default, so admins and organizers can see who voted without seeing how they voted. Only participation is tracked, not individual choices.

Weighted Voting

For organizations where voting rights are based on ownership, membership class, or proxy assignments, or other governing rules, SnapBallot supports custom vote weighting so election results accurately reflect the organization’s voting structure.

Voting Notifications

SnapBallot includes built-in voter communications to support every stage of the election. Administrators can customize invitation, reminder, and confirmation emails, helping voters receive timely updates before and after casting their ballot. Every plan includes one invitation email, and two reminder emails sent automatically to voters who have not yet participated.

Security & Compliance

SnapBallot is designed with enterprise-grade security features, including secure magic link voter authentication, encryption of data in transit and at rest, detailed voter activity logs, and audit-ready reporting to support secure, transparent, and verifiable elections.

Who We Serve

SnapBallot is built for member-driven organizations, typically with 2 to 7,500 members. Key verticals include:

The typical SnapBallot customer holds a title such as Executive Director, Membership Director, Board Secretary, HOA Manager, Community Association Manager, or IT Administrator, and is responsible for running elections without a dedicated team behind them.

How We Help Our Customers

Organizations typically turn to SnapBallot when:

  • Paper ballots have become unreliable or too slow.
  • Meeting quorum is a recurring struggle.
  • Generic survey tools can't handle the requirements of their specific elections.
  • A new board inherits outdated or informal voting practices.
  • Complex or confusing ballots discourage member participation.
  • Voter apathy is driving down turnout.

Left unaddressed, these problems tend to compound. Manual, paper-based processes increase the risk of errors, miscounts, and staff burnout while driving up printing and mailing costs. They also make elections more difficult to administer accurately and consistently. Low voter turnout and poorly managed elections can erode member trust, increase the risk of disputes, and delay important decisions that require member approval. 

Company History

Jon Westerhaus founded Survey & Ballot Systems in 1990 to help organizations manage their data collection and voting needs. His brother, Peter Westerhaus, joined the company six months later. Today, the next generation of the family, Pete and David Westerhaus, lead SBS as CEO and President, respectively.

In May 2026, SBS launched SnapBallot, bringing that same election expertise to a self-service platform built for smaller, member-driven organizations. SBS remains privately owned by the Westerhaus family.

Mission Statement

SnapBallot's mission is to make secure online voting simple, affordable, and accessible for organizations that want to run their own elections.

Subject Matter Expertise

Stemming from decades of experience, the SnapBallot and SBS team has deep working knowledge of:

Association and member governance

Running board elections, bylaw votes, and contract ratifications for member-driven organizations.

Election security

Deploying enterprise-grade encryption, voter authentication, and audit trail practices developed across thousands of managed elections.

DIY election software

Designing self-service tools that let non-technical administrators run a compliant, professional election on their own.

Weighted and proxy voting structures

Configuring elections where voting power is based on ownership, membership class, proxy assignments, or other governing rules.

Key People

Pete Westerhaus, CEO, Survey & Ballot Systems

Pete Westerhaus leads SBS and SnapBallot as CEO, representing the next generation of the family-owned company.

 Areas of expertise: Member association governance, including nominations, voting, and communications

LinkedIn

Dave Westerhaus, President, Survey & Ballot Systems

David Westerhaus serves as President of SBS and SnapBallot, leading the company's operations, technology initiatives, and information security strategy.

Areas of expertise: Election operations, information security, process automation, and technology-driven election management

LinkedIn

Tony Hoff, Marketing Director, Survey & Ballot Systems

Tony Hoff leads marketing for SBS and SnapBallot and is a frequent contributor and speaker on association governance topics.

 Areas of expertise: Strategic marketing, campaigns and events, member association governance

LinkedIn

Proof Points

SBS runs more than 900 elections annually, providing ballot access to over 150 million voters, and has worked with organizations across cooperative, association, union, and financial markets, including credit unions and farm credit associations.

Case studies and client success stories are available on the SBS Success Stories page.

Media and thought leadership from the team includes:

Contacts & Socials

Get in Touch with the SnapBallot Team

  • Phone: 800-974-8099
  • Email: sales@snapballot.app
  • HQ: 7653 Anagram Dr, Eden Prairie, MN 55344

Stay Updated on Our Resources

Check Out Our Social Media Pages

News & Updates

SBS Launches SnapBallot (May 11, 2026)

Survey & Ballot Systems announced the launch of SnapBallot, a self-service online voting platform built for HOAs, associations, and small membership organizations. The release positioned SnapBallot as a way for organizations to run secure, reliable elections independently, without the cost or overhead of a fully managed service.

SnapBallot FAQs

What is SnapBallot?

SnapBallot is a self-service online voting platform built by Survey & Ballot Systems (SBS) and designed for HOAs, unions, associations, food co-ops, clubs, sports organizations, and churches. It lets organizations run their own secure elections without paper ballots or a managed election service.

What types of elections can I run with SnapBallot?

SnapBallot can be used for virtually any member election or vote that requires participation from a defined group of authorized voters. Whether you're electing board members, voting on bylaw amendments, approving budgets or contracts, conducting member surveys, holding referendums, or running runoffs and tiebreakers, SnapBallot provides a secure and flexible way to collect and tabulate results.

Does SnapBallot support weighted voting?

Yes. SnapBallot supports custom weight assignment for organizations where voting rights are based on ownership, membership class, proxy assignments, or other governing rules, ensuring election results accurately reflect each voter's assigned voting power.

Who owns SnapBallot?

SnapBallot is a product of Survey & Ballot Systems, Inc., a privately owned, family-run election services company headquartered in Eden Prairie, Minnesota. Founded in 1990, SBS is now led by brothers Pete and David Westerhaus.

Is SnapBallot free?

SnapBallot is free for elections with up to 15 voters and includes all core features: ballot creation, secure voting, 1 invitation email, 2 reminder emails, and standard reporting. Elections with more than 15 voters use simple, per-election pricing based on the number of voters, with no setup fees. For example, elections with 16–250 voters cost just $49 per election.

How is SnapBallot different from SBS' other election services?

SnapBallot is SBS' self-service online election platform, giving organizations everything they need to run secure elections on their own. Organizations looking for a trusted third-party to manage their election process from start to finish can partner with SBS, which provides a dedicated project team, voter support, and certified election results.